Developing a Business

　　Outline Guide to Writing a Business Plan代写

　　Here are some notes and headings for you to use as a template for compiling and completing your first business plan.

　　In this handout you will find possible headings to use in your business plan. On most pages there are notes – in italics - on what to include and also where to find some of the information required. These are meant to be general guidelines to assist you in the preparation of your business plan and can be just deleted when you start to compile your own business plan.

　　You will also find a few questions to help stimulate your thought process – in red on the business plan template.

　　Use the guide as a basis only and adapt it or change the order around to suit your own business start-up situation.

　　Don’t forget, you don’t get a second chance to make a first impression. Use your imagination and enthusiasm to build an effective and eye catching document.

　　Please make sure you remember to page number the document

　　Version 7 Jan 2011

　　Cover page

　　This cover page is very important, as it needs to outline your contact information

　　Include information such as:

　　Contact name:

　　Addresss:

　　Telephone number: home mobile

　　E-mail address:

　　An outline of your business under the following terms is also needed:

Resources available: Borrowing requirement needed: (estimate) First year sales figure: First year net profit:

　　Prepared by date:

　　Also include the business name, business logo and any other graphics or colour schemes.

　　Executive Summary

　　This summary should highlight all the major points in the business plan and will probably be written upon completion of all of the other sections of the business plan. The Executive Summary is what the reader will go to first.

　　You will need to provide a brief overview so that the reader can see very quickly what to expect from the rest of the document.

　　As you create the other sections of your plan, flag-up sentences or sections for inclusion in your summary. Do not use these sections verbatim, but this exercise will remind you to include the essence of these sections in your summary.

　　Your executive summary should be between one and two pages and should include your business concept, financial features, financial requirements, current state of your business, when it will be formed, principal owners and key personnel.

　　Tips

Create your executive summary after you have written the other sections of your plan so that you may cull a few sentences from important sections for inclusion in your executive summary

Polish your executive summary.  Have several people read it - both those who know your business and those who do not - to check for clarity and presentation

Be sure to include business concept, financial features, financial requirements, current state of your business, when it will be formed, principal owners and key personnel.

Use industry association statistics, market research from other sources, and other documenting information to back up statements you make in your executive summary

Keep your executive summary short and make it interesting.  This is your chance to entice readers to read your entire plan thoroughly!

　　Contents Page

　　Page no.

　　i Executive Summary

　　1. Introduction – History and background

　　2. Market Research

　　3. Product or service

　　4. Legal obligations

　　5. Business Aims & Objectives

　　6. Marketing strategy

　　7. Sales activity plan

　　8. Pricing and production costs

　　9. SWOT/PEST analysis

　　10. Contingency plans

　　11. Staffing requirements – recruitment and training

　　12. Resource requirements

　　13. Sources of funding and investment

　　14. Personal survival statement

　　15. Conclusion/summary

　　16. Cashflow forecast and other financial statements

　　17. Appendices - Proprietor/partner/director CV’s

　　(Summary/ heading of - Supplier’s brochures

　　all documents included) - Sample price lists or menus